The Lost World Project

What is it?

The Lost World Project is a unique not for profit initiative led by Ibex Earth that aims to generate £750,000 worth of funding over the next five years to help the urgent conservation needs of one of the world’s most remarkable regions – the Guiana Highlands (located in northern South America, extending from Venezuela into Guyana and northern Brazil).

The tablelands of the Guiana Highlands are among the most spectacular, yet least explored, mountains of our world. Each is an immense sandstone plateau that is encircled on all sides by gigantic vertical cliffs up to 1,000 metres tall. The summits of these unique mountains have remained isolated for millions of years, and today harbour plants, animals and landscapes that occur nowhere else on Earth.

The focus of The Lost World Project is Mount Roraima - the plateau that inspired Arthur Conan Doyle to write the most famous adventure novel of all time ‘The Lost World’, and has most recently been credited as being the major influence behind Disney Pixar’s animated blockbuster ‘UP’.

Without action now, illegal gold mining, unregulated / unsustainable tourism, and the introduction of foreign plant and animal species will jeopardise the future of Mount Roraima and the Guiana Highlands. Without The Lost World Project and your help the incredible animals, plants and landscapes that have remained unchanged since the time of the dinosaurs will struggle to survive in the world of tomorrow.

What we have planned

A critically acclaimed film crew travelled to Mount Roraima in August 2010 in order to shoot a fifty minute, broadcast quality documentary that will then be premiered at two high profile and prestigious events at two of London’s most famous venues - the Royal Geographical Society and the Zoological Society of London in May / June 2011. The film will then be broadcast to a global television audience, which could reach millions of viewers.

However, it is a documentary with a difference...

In January 2010, Ibex Earth launched a UK wide fundraising competition to provide ten young adults with the opportunity to join the expedition and take part in what can only be described as the adventure of a lifetime. The ten young adults were selected in July 2010 and have taken part in a 14 day expedition to Mount Roraima. By working with over one hundred universities The Lost World Project has already become one of the most talked about environmental projects for university students and young adults ever established.

The Lost World Project has been timed to coincide with the United Nations International Year of Biodiversity 2010 and will look to promote the importance of preserving the world’s biodiversity throughout the duration of the initiative.

For further details about how you could support this initiative please email This e-mail address is being protected from spambots. You need JavaScript enabled to view it